In this section, we will discover reviews from other customers which we will be able to include within our own review. Notice how we are giving the reader exactly what they want.
When including reviews, it’s safe to say you can use the experiences and reviews of other people. We are, in a sense, curating content about this product and gathering a general opinion based on what we’re able to find.
Here are some ways to include reviews of any product that you can include in your article…
Instead of copy and paste, why not screenshot some reviews? You can go to literally any website that has the product reviews that you are looking for, and take a screenshot of them. This works for 3 major reasons:
Google LOVES media content! If you have pictures in your reviews, and makes google think that this content is media rich…and it actually is.
The photos can be SEO optimized. We can name the photos words like hydroxycutreviews.jpg, and even give it similar alt and title tags. This means that not only is the content SEO optimized, but so are pictures.
It minimizes the amount of on page duplicate content. Copy and pasting reviews still works, especially if you are only using one or two quotes. Overly done, however, can start to make too much of the content similar to other sites. Using a mixture of screenshots and quotes however, we can essentially still copy other reviews but in the form of a picture.
It’s just another tool that we have at our disposal. You can find Chrome Extensions that will allow you to take screenshots of any website you’re on.
2. Youtube. This is an easy one. Embedding Youtube videos is a super simple way to include additional reviews.
You can do this using the Content Egg plugin. Here is a screenshot of an example below:
3. Other Social Media: Facebook, Instagram & Twitter
And the good news is…all of those sites allow us to embed their content! From tweets, to facebook and Instagram posts, there is an embed functionality for it that we can include.
Between those 3 sites, you should be able to find at least 1 or 2 posts about the product that are actually valuable. Things like “I’m thinking about buying the product” may not be the best things to include. But “XYZ Product Got Me ZERO Results” might be a post or tweet you’d want to embed. Sometimes, products are extremely new or rare, and it will not be easy to find information on social media just yet.
That’s okay. That’s why there we have all previous methods to this as well as more after this. Our philosophy is…SOMEbody SOMEwhere posted SOMEthing online about it. If it’s not on social media, it’s in a forum or on somebody’s blog on the internet. Our job is to find it.
That’s why THIS METHOD, although a great method to use, may only work on more popular products, so don’t stress if you cannot find any.
The key to a toned and healthy body my
@Shredz Fat Burner and outdoor cardio #DollyCastro #Shredz… http://t.co/tcZTr7zVIx
— dolly castro (@Missdollycastro) March 3, 2015